How Does Affiliate Marketing Work?
Affiliate marketing is an extremely interesting concept that has been gaining ground lately. I spoke with Navnish Bhardwaj, who’s actually…
Grey announces “Sarah Trombetta” the new CEO for APAC
With immediate effect, Grey has appointed Sarah Trombetta to CEO of APAC, extending her current role to oversee Grey’s operations…
Ravi Shankar joins AirAsia MOVE as its new CMO
According to Shankar when MARKETING-INTERACTIVE reached out, marketing guru Ravi Shankar (pictured) has joined AirAsia MOVE (previously AirAsia superapp) as…
Increasing ROI through Strategic Digital Marketing
For brands looking to expand sustainably in the current competitive business environment, optimizing return on investment (ROI) is critical. Experienced…
One in four women said that they are not interested in Senior Leadership positions
In a global survey, 1 in 4 women stated that business culture is the main reason they do not want…
Kaneetha Rajan becomes Head of People, Malaysia and Vietnam at QBE Insurance
She will be in charge of managing all facets of human resources, including hiring, performance evaluation, training, development, pay and…
Katherine Teo has been promoted to the position of Chief Marketing Officer at Carro
Katherine Teo has been elevated to chief marketing officer (CMO) by Carro Group, an online used automobile marketplace based in…
Robert Gaxiola leaves Ampverse and starts a creative consulting firm
Robert Gaxiola, the head of creative at Ampverse in Southeast Asia and India, left the position after two years to…
What Gen Z Employees Really Want from Their Boss?
According to a survey conducted among over 8,000 workers, Gen Z workers prefer more individualized and customized benefits as well…
Lenovo India Appoints Priya Tikare as Director & Head of HR
She will oversee all HR operations for the India business from her Bangalore-based position as Head of HR and Site…